Propaganda Research Paper Example | Topics and Well Written Essays - 1500 words

Propaganda - Research Paper ExampleMore importantly, it is an indication of the distrust of mainstream media sources and the information (misinformation) world generated by them. This viewpoint is reflected in other contemporary scholarship on the subject. Prominent among them is Nicholas OShaughnessys work, which has spawned a new discipline in neighborly sciences that of Political Marketing. In his book titled Politics and Propaganda Weapons of Mass Seduction, the author deciphers the real meaning and agenda behind political rhetoric and posturing. By poring over extensively the media coverage of Iraq war and drawing suitable examples from it to support his claims, Shaughnessy illustrates how obfuscation of fact and propagation of myth are essential techniques of political marketers. And through this technique, propagandists are able to maintain the appeal of disinformation even when genuine sources of information are available in the digital medium. (Shaughnessy, 2005) Despit e awareness created by scholars such as Shaughnessy, public expressions of disagreement and distrust only account for a politically aware minority while the large majority of the population is subject to governing propaganda, orchestrated and implemented by major media institutions. Indeed, the ruthlessness and brazenness with which the Bush Administration went about achieving its strategic goals can be learnt from the following quote The exit of whether the Pentagon was waging an orchestrated domestic propaganda campaign was first openly acknowledged in the fall of 2002. Donald Rumsfeld was asked whether the Pentagon was engaged in propagandizing through the Defense Departments Office of Strategic govern (strategic influence is military jargon for propaganda). Military officials said they might release false news stories to the foreign press, but they had to retract that when news organizations expressed line of work that the bogus stories could be picked up in the domestic pre ss. Mocking concerns about propaganda blowback, Rumsfeld informed the media on November 18, 2002, that he would eliminate the program in name only. (Goodman & Goodman, 2004, p.253) unmatchable might wonder why such a nexus between apparently two different kinds of institutions should exist and what benefits would its leaders attain in the process. at that place are a handful of sociological and political economic theories of news production that attempt to answer this most pressing question of modern elected societies. One of the major contributions to the subject of government-media propaganda is made by Noam Chomsky and Edward Herman. Their seminal work titled Manufacturing Consent The Political Economy of Mass Media is perhaps the most lighten work on this subject, alongside Ben H. Bagdikians another path-breaking work Media Monopoly. In Manufacturing Consent, Chomsky and Herman layout a template for how propaganda works. This they called the Propaganda Model. In it they iden tify a set of five key factors that make for to the functioning of propaganda machinery. These are 1. Ownership of the medium 2. Mediums funding sources 3. Sourcing 4. Flak and 5. Anti-Communist Ideology. (Mcchesney, 1989, p.36) It should be remembered that during the time of the books publication, Soviet Union was still in existence and Anti-Communist ideology comprised the plethoric American foreign policy paradigm. In the context of the